e-Marketing Managing Editor
Morristown, NJ, US
About Avaya
Businesses are built by the experiences they provide, and everyday millions of those experiences are delivered by Avaya Holdings Corp. Avaya is shaping what's next for the future of work, with innovation and partnerships that deliver game-changing business benefits. Our cloud communications solutions and multi-cloud application ecosystem power personalized, intelligent, and effortless customer and employee experiences to help achieve strategic ambitions and desired outcomes. Together, we are committed to help grow your business by delivering #Experiences that Matter.
Avaya is a global leader in digital communications products, solutions, and services for businesses of all sizes delivering most of its technology through software and services. We enable organizations around the globe to succeed by creating intelligent communications experiences for our clients, their employees, and their customers. Every minute of every day, we power positive and productive interactions that drive customer loyalty, team collaboration and business success.
We’re focused on Innovation without Disruption, removing barriers, and placing our customers best interests at the forefront of everything we do. The world is evolving in technologically exciting ways, and we strive to lead revolutions in how businesses leverage the cloud, artificial intelligence, automation, and mobility.
We aren’t just focused on customer experience, we also prioritize the employee experience, and we work hard to engage and empower our people throughout their career with us. We’re seeking the best diverse talent to shape and transform how the world connects. Find out more at Careers at Avaya.
ABOUT THE OPPORTUNITY
Join a dynamic digital team responsible for managing a world-class website that drives the iconic Avaya brand’s reach within accounts and to new customers. Our ideal candidate is passionate about content—from messaging to writing to production—that intrigues, educates and engages audiences. Apply your experience in B2B and SaaS marketing, know-how to produce content that gets results, and strong communication skills. Leverage a talented team and in-house resources and build new relationships to ramp up our content production and syndication.
ABOUT YOU
In this role, you will define content strategy and manage the development and implementation of our public-facing web content. You will promote excellence and consistency in site content and presentation. Commission, review, and edit content from both external writers and internal subject matter experts, and ensure consistency of message, brand, and style across Avaya.com. You will continuously improve content and metrics as driven by SEO and visitor behavior.
Additionally, you will assess, recommend, define, drive, review, and implement web design and taxonomy to increase ease of access to, and engagement with, Avaya.com content. Assure presence and quality of conversion opportunities, assure compliance with accessibility standards, meet performance goals, and manage the content budget.
• Supervise web content team members and projects
• Drive Avaya.com content strategy and implementation
• Ensure editorial consistency and Avaya’s brand, style, and voice
• Manage relationships with external agencies and freelancers for writing, site design, and SEO
• Commission, review, edit, proofread, and write copy for the site
• Strategize, prioritize, and implement SEO for the site
• Co-ordinate campaigns and promotional content with Avaya.com
• Be data driven—incorporate key web metrics in content and design decisions
• Work with IT web team to manage site design development and implementation
• Foster user- and administrator-level knowledge of CMS and day-to-day publishing
• 10+ years of experience
• Enterprise SaaS background a must
• Excellent editing, writing, and proofreading skills
• In-depth knowledge of SEO practices
• Solid organizational and time-management skills
• Great interpersonal and communication skills
• Detail-oriented, project management experience
• Creative thinker and problem solver
• Team player
• BA or BS in journalism, communications, or similar field
COMPENSATION
The pay range for this opportunity is from $118,600 to $160,100 + performance-related bonus + benefits
This range represents the anticipated low and high end of the salary for this position. This role is also eligible to receive an annual bonus that aligns with individual and company performance. Actual salaries will vary and are based on factors such as a candidate’s qualifications, skills, competencies, and location.
Experience
Education
Footer
Avaya is an Equal Opportunity employer and a U.S. Federal Contractor. Our commitment to equality is a core value of Avaya. All qualified applicants and employees receive equal treatment without consideration for race, religion, sex, age, sexual orientation, gender identity, national origin, disability, status as a protected veteran or any other protected characteristic. In general, positions at Avaya require the ability to communicate and use office technology effectively. Physical requirements may vary by assigned work location. This job brief/description is subject to change. Nothing in this job description restricts Avaya right to alter the duties and responsibilities of this position at any time for any reason. You may also review the Avaya Global Privacy Policy (accessible at https://www.avaya.com/en/privacy/policy/) and applicable Privacy Statement relevant to this job posting (accessible at https://www.avaya.com/en/documents/info-applicants.pdf). #LI-LD1